Annoyed by scratches, dirt and reflections? Protect your lenses with a superb lens coating from Hoya.

Choosing lens coatings

Hoya Hi-Vision LongLife Coating: experience the improvement

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Provides up to 30% more scratch resistance than various competitor products

Are you tired of having to replace the lenses frequently due to scratches? To prevent scratches, you should not only consider buying a coating, but also comparing the quality properties of the coating. Hoya Hi-Vision LongLife Coating is 30% more scratch resistant than various key competitors products.*

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Up to 75% easier to clean than various competitor products

Are you annoyed by smudges on the lens? Coatings protect your lenses from dirt and make them easier to clean. The dust- and oil repellent properties of the Hoya Hi-Vision LongLife coating makes it up to 75% easier to clean than certain competitors products.*

The most consistent in maintaining its anti-reflective lens coating properties

Reflections on the lens can cause momentary blindness and blurry vision. Hoya Hi-Vision LongLife coating is the most consistent in maintaining its anti-reflective lens coating properties.* Providing a high contrast vision.

Optician advice on how to avoid:

Dirt

Ask your optician for a good quality coating. Good quality coating is smoother and therefore, easier to clean your lenses.

Maarten Brouwer, Lens Expert
Hoya Vision Care

 

Do not use wet wipes too often. Some of them contain too much alcohol that destroys the coating on the lenses!

Robert Kaster, Category Director
Hoya Vision Care

Scratches

Ask your optician for a good quality coating. It will protect your lenses from scratches.

Never clean your glasses with kitchen towels or toilet paper. Paper makes scratches on the glasses!

Maarten Brouwer, Lens Expert
Hoya Vision Care

Reflections

Ask your optician for an anti-reflective coating! Your eyes will be visible behind the glasses, also on the photos!

Maarten Brouwer, Lens Expert
Hoya Vision Care

How to take the best selfies when wearing glasses

By following these simple tips, you’ll soon be the envy of your friends with all the likes you’ll be getting.

This guide gives you tips on:

  • How to make your eyes visible in photos
  • How to avoid reflections and shadows from your glasses
  • How to use the well-known ‘rule of thirds’ photography technique
Download the guide

Make an appointment with your local Hoya optician

Hoya Hi-Vision LongLife is an exceptional durable anti-reflection coating and prevents the most common annoyances among eyeglass wearers.

FOOTNOTE

* Independent research study amongst ECP & consumers from seven countries. Data on file Hoya Vision Care 2019