HOYA is excited to announce the latest advancement in progressive lens technology: iD LifeStyle® 4. As the eyewear landscape continues to evolve, we are committed to improving the patient experience and helping Eye Care Professionals (ECPs) grow their practice.
The added personalization, comfort, and clarity of iD LifeStyle® 4 will set your business apart and help drive patient loyalty.
The evolution of progressive lenses: addressing key challenges
Progressive lenses have transformed vision correction, providing a seamless transition between near, intermediate, and distance vision. However, ensuring patients’ ease of adaptation has presented ongoing challenges.
At HOYA, we’ve worked to address these challenges throughout the evolution of the iD LifeStyle® lens family.
iD LifeStyle® then vs. now
Our journey into progressive lens technology began with iD technology, a groundbreaking dual-sighted approach combining front and back lens surfaces. This was the start of the iD LifeStyle® family, bringing in lenses that significantly reduced distortion and shorter corridors. Patients found it easier to locate their reading zone, making their adjustment process quicker and more comfortable.
Building on the success of the first LifeStyle® lens, we focused on personalization with iD LifeStyle® 2. In this iteration, we introduced two distinct lens designs, Harmony and Clarity, tailored to indoor and outdoor lifestyles. Wearers could then choose lenses based on daily activities, ensuring comfort and personal style.
As the LifeStyle® family expanded, iD LifeStyle® 3 addressed the diverse needs of wearers by offering three lifestyle-focused choices: Indoor, Urban, and Outdoor. This lens also introduced Binocular Harmonization Technology (BHT), which answered the challenges wearers face with different prescriptions in each eye. This proper binocular solution enhanced reading comfort, revolutionizing the progressive lens experience.
iD LifeStyle® 4: a pinnacle in progressive lens technology
Now, we’re introducing the latest addition to the iD LifeStyle® family: iD LifeStyle® 4. It's the culmination of our journey in progressive lens innovation, building upon the success of its predecessors.
iD LifeStyle® 4 introduces revolutionary 3D Binocular Vision™ technology to minimize peripheral deformation. This cutting-edge feature ensures faster adaptation, reduced distortion, and enhanced comfort for wearers.
Key advancements of iD LifeStyle® 4: a closer look
Advancing progressive lens technology, iD LifeStyle® 4 introduces several key innovations to elevate the wearer's experience. Let's take a closer look at the technology behind these new lenses.
3D Binocular Vision Technology
Leading the revolutionary features of iD LifeStyle 4® is its cutting-edge 3D Binocular Vision™ technology. This breakthrough reduces peripheral deformation, explicitly targeting the near-range peripheral areas. The result? A significant reduction in distortion, providing wearers with more excellent visual stability for everyday tasks.
Proven results and trustworthiness
With an impressive 4.8/5.0 rating among trial wearers, iD LifeStyle® continues to earn the trust of eye care professionals. Additionally, being honoured with the 2023 EyeVote for Favourite Progressive Lens Brand underscores the reliability and satisfaction wearers derive from the iD LifeStyle® series.
Personalized designs for lifestyle-based comfort
iD LifeStyle® 4 offers customized designs tailored to Indoor, Outdoor, and Urban lifestyles. In other words, wearers can select a lens that suits their preferences and activities, providing a customized visual solution.
Reduced swim and sway effect
iD LifeStyle® 4 addresses a common discomfort associated with progressive lenses: the swim and sway effect. Wearers enjoy enhanced visual comfort through our advanced technology, particularly in near and intermediate areas, reducing unwanted movement and increasing overall satisfaction.
These core advancements make iD LifeStyle® 4 a leader in progressive lens technology. With innovative features, personalized designs, and proven reliability, sets a new standard for comfort, stability, and visual clarity.
Prescribe progressives with confidence: iD LifeStyle® 4
Prescribe HOYA’s new iD LifeStyle® 4 confidently, ensuring your patients experience smoother adaptation, comfortable vision, and reduced distortion areas. The inclusion of 3D Binocular Vision technology distinguishes iD LifeStyle® 4, fulfilling our commi™ent to superior comfort and cutting-edge lens innovation.
The benefits of iD LifeStyle® 4
Here’s a recap of the benefits:
- Four binocular lens technologies: T iD LifeStyle® 4, which includes the groundbreaking addition of 3D Binocular Vision™, ensures smoother adaptation and improved patient satisfaction.
- Tailored lifestyle designs: Choose from clear, lifestyle-based designs – Indoor, Outdoor, and Urban – for personalized lens recommendations matching your patients’ daily activities.
- Reduced swim and sway effect: Experience improved visual comfort in near and intermediate areas with less swim and sway effect, enhancing overall visual clarity and stability.
- Personalized experience: iD LifeStyle® 4 considers your patient’s position of wear, offering more accurate correction and broader visual fields, resulting in more accessible adaptation to the lens.
Incorporating familiar designs you trust, iD LifeStyle® 4 revolutionizes the progressive lens experience for your patients.
Looking ahead in the world of iD technology and progressive lenses
HOYA will continue to innovate progressive lens technology to ensure optimal comfort and ease of adaptation for wearers. This commi™ent will empower you to provide the best solutions for your patients consistently.
Prescribe iD LifeStyle® 4 confidently to enhance your patients' experience and stay at the forefront of progressive lens technology.
Frequently asked questions
How does iD LifeStyle® 4 cater to individuals with different prescriptions in each eye?
iD LifeStyle® 4 features Binocular Harmonization Technology (BHT), offering a genuine binocular solution. BHT aligns both lens designs seamlessly for wearers with different prescriptions in each eye, enhancing comfort and visual harmony.
Can I prescribe iD LifeStyle® 4 for patients who spend extended hours indoors and outdoors?
Yes; iD LifeStyle® 4 offers three distinct lifestyle designs – Indoor, Urban, and Outdoor. These designs cater to your patient’s specific needs, whether they engage in predominately indoor or outdoor activities. It's a versatile solution for wearers with diverse daily routines.
How does iD LifeStyle®4 improve patient satisfaction and help reduce remakes?
iD LifeStyle® 4 aims to minimize remakes and enhance patient satisfaction with its advanced technologies, tackling horizontal and vertical imbalances in near-peripheral areas. As a result, wearers enjoy a smoother transition, avoiding common issues with other progressive lenses in the market. This enhancement improves patient adaptation rates and a highly positive visual experience.