Myopia management works best when it’s uninterrupted. As an eye care professional (ECP), it’s important to stress consistent and persistent use of all prescribed treatments to your patients. This consistency ensures the best possible outcomes and long-term eye health.
One of the new ways HOYA empowers ECPs is parity pricing among our MiYOSMART lenses. Simply put, we are pricing MiYOSMART sun lenses the same as MiYOSMART clear lenses, making comprehensive myopia management more accessible and affordable for everyone.
Why uninterrupted myopia management matters
Myopia treatment effect is dose-dependent. The effectiveness of treatments like MiYOSMART lenses and atropine eyedrops correlates directly with how consistently and frequently they are used. Wearing myopia management spectacle lenses for at least 12 hours a day provides optimal results.
When children stick with their treatments, they can effectively slow down the progression of myopia. Interruptions or irregular use can diminish their effectiveness, leading to less control over the condition.
The challenge is helping children easily adapt to and stick with their treatments. HOYA’s MiYOSMART Chameleon is a success story. In a recent post-market survey, we found that children wore their Chameleon lenses an average of 12 hours each day. This high level of compliance means the lenses had a greater chance of effectively treating their myopia.¹
Outdoor time and myopia management
Outdoor time plays another vital role in managing myopia. Many studies have found that increased outdoor time delays the onset of myopia and may slow the progression.² That is why most experts recommend at least two hours a day outside as part of myopia treatment. However, this valuable time outdoors comes with the risk of UV exposure, which can harm children's eyes.³,⁴ Bright sunlight can cause discomfort, glare, and reduce visual acuity. Fortunately, wearing sunglasses can offset these risks without compromising the benefits of outdoor activities.
Under HOYA Canada’s new MiYOSMART promotion, MiYOSMART sun options are now available at the same cost as MiYOSMART Clear: MiYOSMART Sunbird and MiYOSMART Chameleon.
MiYOSMART Sunbird
MiYOSMART Sunbird polarized lenses offer extra protection from intense sunlight and glare, making them an excellent choice for children with light-sensitive eyes, especially those using atropine eyedrops for myopia.
Patient benefits:
- Dark (category 3) tinting provides greater comfort from glare and intense sunlight
- Decreased symptoms of light sensitivity (photophobia)
- Improved contrast sensitivity
- Rich and vibrant colors
These features ensure children can enjoy outdoor activities comfortably and safely.
MiYOSMART Chameleon
MiYOSMART Chameleon lenses are light-adaptive (photochromic), providing a seamless 2-in-1 solution for comfort indoors to outdoors. These lenses are exceptionally clear indoors and automatically adjust their tint based on sunlight exposure, ensuring comfort and protection with fast fadeback. This convenience makes them perfect for children who might forget to change their glasses when stepping outside.
Even better, our MiYOSMART Chameleon post-market survey revealed impressive results. In fact, 100% of children surveyed felt comfortable with the fading from dark to clear, and 98% reported overall satisfaction at the 3-month mark.¹
Patient benefits:
- Clear (category 0) lens indoors
- Swift darkening to category 2 tinting when outdoors
- Fades back to clear indoors in seconds5
- Stylish grey color
- Decreased symptoms of light sensitivity (photophobia)
- Reduced glare
These features make MiYOSMART Chameleon ideal for active children providing effective myopia management with comfort and convenience in different light conditions.
HOYA’s Parity Price Promotion
To support outdoor time and uninterrupted myopia management, HOYA Canada has introduced MiYOSMART Sun Solutions. Now HOYA is making it easier than ever to offer your patients the ideal solution with the MiYOSMART Parity Price Promotion.
We now offer MiYOSMART Sun solutions, MiYOSMART Chameleon and MiYOSMART Sunbird, at the same price as MiYOSMART Clear lenses. This initiative means parents and ECPs don’t have to compromise because of price, ensuring that children receive comprehensive myopia management and comfort both indoors and outdoors.
Our Parity Price Promotion enhances your ability to offer industry leading myopia management solutions to your patients by making it easy to recommend MiYOSMART Sun Solutions as the first choice for myopia management. It supports the growth of your practice while prioritizing the well-being of your young patients.
Eye-M-Growing Program
As an ECP, you’ll also want to mention HOYA's Eye-M-Growing (EMG) program to your patients, which offers cost-effective solutions for managing children's vision.
Program features:
- For children up to 16 years old
- Provides a multi-pair lens solution at a reduced cost with an enhanced warranty
- Premium coatings and lens designs like MiYOSMART, MySV, and SYNC III
- Includes the Sensity® Family of photochromic lenses and MiYOSMART Sun Solutions
The EMG program grows with your young patient’s needs. For more details, head to our Eye-M-Growing webpage.
Combining MiYOSMART with atropine eyedrops
Combining MiYOSMART Sun lenses with atropine eyedrops offers a comprehensive approach to managing myopia, by improving the treatment effect and addressing any light sensitivity caused by the treatment.¹,⁶⁻⁷ Atropine eyedrops are known to slow the progression of myopia, but they can also increase light sensitivity in children. This is where MiYOSMART sun lenses, like Sunbird and Chameleon, can help. They can encourage your patients to get the needed outdoor time, while also protecting young eyes from intense sunlight and glare.
Relevant studies have shown that the combination of these treatments significantly benefits children. For example, one study found that wearing MiYOSMART Chameleon lenses for just two weeks significantly reduced light sensitivity in children using atropine eyedrops as part of their treatment plan.¹ This combination not only helps in managing myopia more effectively but also ensures that children remain comfortable while spending time outdoors.
By addressing the light sensitivity caused by atropine, MiYOSMART sun lenses allow children to enjoy the outdoors without discomfort, promoting uninterrupted and effective myopia management. This seamless integration of treatments helps maintain consistent use, which is essential for controlling myopia progression.
Talking points for your patients
When discussing myopia management with your patients, it’s important to convey key points that emphasize the importance of adherence and the benefits of the available treatments.
Here are some effective talking points:
- Stress the importance of adherence: Emphasize that consistent use of myopia management treatments is crucial for effectiveness. Consider implementing a fun rewards system for kids, to motivate them to stick with their treatment plan.
- Identify doable treatments: Help patients choose treatments that fit easily into their daily routines.
- Share positive statistics: Highlight encouraging statistics or share success stories, such as how certain treatments can significantly slow down myopia progression.
- Discuss cost-saving programs: Inform parents about cost-saving opportunities like the HOYA Parity Price Promotion and the Eye-M-Growing (EMG) program.
- Schedule the next exam: While the patient is in for their current exam, schedule the next one to ensure regular monitoring and adjustment of the treatment plan.
- Provide empathetic care: Show understanding and support, acknowledging the challenges of managing myopia and reassuring them about the benefits of consistent treatment.
- Explain the combination benefits: Discuss how combining treatments, like MiYOSMART lenses with atropine eyedrops, can enhance outcomes and improve comfort.
- Highlight outdoor time: Encourage children to spend time outdoors while wearing sun lenses to protect against UV exposure and maintain treatment effectiveness.
Above all, provide empathetic care. Show understanding and support, acknowledging the challenges of managing myopia and reassuring patients about the benefits of consistent treatment.
Myopia management: tying it together
Effective myopia management depends on consistent treatment. By leveraging HOYA Vision Care Canada’s innovative solutions and supportive programs, you can provide your patients with the best care possible.
Please reach out to your local HOYA Territory Sales Manager for information about product availability, staff training, as well as access to sales aids and patient brochures.
References
¹ HOYA data on file: Post Market Surveillance "Early Experience Program of MiYOSMART sun spectacle lenses". 02/2024
² Wu PC, Chen CT, Chang LC, et al. Increased Time Outdoors Is Followed by Reversal of the Long-Term Trend to Reduced Visual Acuity in Taiwan Primary School Students. Ophthalmology. 2020 Nov;127(11):1462-1469. doi: 10.1016/j.ophtha.2020.01.054. Epub 2020 Feb 8
³ Behar-Cohen F, Baillet G, de Ayguavives T, et al. Ultraviolet damage to the eye revisited: eye-sun protection factor (E-SPF®), a new ultraviolet protection label for eyewear. Clinical Ophthalmology. 2013 Dec 19:87-104.
⁴ Ivanov IV, Mappes T, Schaupp P, et al. Ultraviolet radiation oxidative stress affects eye health. J Biophotonics. 2018; 11: e201700377.
⁵ HOYA data on file. Lens performance validation test for MiYOSMART photochromic lenses – activation and deactivation. 02/2023
⁶ Nucci P, et al. A comparison of myopia control in European children and adolescents with defocus incorporated multiple segments (DIMS) spectacles, atropine, and combined DIMS/atropine. PLoS One. 2023;18(2):e0281816.
⁷ Huang Z, et al. Synergistic effects of defocus-incorporated multiple segments and atropine in slowing the progression of myopia. Sci Rep. 2022;12(1):22311.